Why Sticking is the Better Interaction
Interaction without technology, without plastic – but with impact
Sustainable events are long past being just a trend.
Companies, agencies, and organizers face the challenge of creating events that engage, inspire – and are also responsible.
But this is exactly where a problem arises:
Many interactive event solutions are technologically complex, energy-intensive, and anything but sustainable.
Yet, there is a surprisingly simple alternative: Sticking.
Why sustainability at events often seems more complicated than it needs to be
Tablets, apps, QR codes, voting tools – much of it sounds modern, but brings new problems:
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Power consumption
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Hardware effort
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Wi-Fi dependency
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Training requirements
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Barriers for participants
What was intended as a sustainable solution quickly becomes a resource trap.
Sticking is sustainable – because it reduces
Adhesive-based event formats manage with surprisingly little:
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no electricity
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no technology
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no apps
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no setup
Instead:
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Cardboard instead of plastic
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analog event walls
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sustainable materials (dots made from recycled paper, plastic-free cardboard walls)
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immediately ready for use
Sustainability through omission, not through upgrading.
Why cardboard is often more sustainable than digital
Digital doesn't automatically mean sustainable.
Servers, end devices, and infrastructure constantly consume energy – often invisibly.
An analog event wall:
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causes no power consumption
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can be used multiple times
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is recyclable
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works everywhere
This makes it particularly attractive for:
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Green Events
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sustainable corporate communication
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Fairs & Conferences with an ESG focus
Inclusion is part of sustainability
Sustainability also means: everyone can participate.
Sticking is:
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language-independent
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age-independent
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low-barrier
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self-explanatory
No logging in.
No explaining.
No exclusion.
One dot is enough – and everyone is part of the event.
Sustainable event ideas with sticky dots
Some proven formats:
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Mood barometer ("How do you feel today?")
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Feedback scales ("How sustainable was this event?")
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Wish & Idea Walls
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Value surveys ("What is most important to you?")
All formats are:
✔ resource-efficient
✔ immediately understandable
✔ and should then be displayed as a reminder of the event
Why sustainable interaction has a long-term effect
People don't remember technology –
they remember participation.
Sticking creates:
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active participation
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physical action
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conscious decision
That stays in mind – completely without a screen.
Conclusion: Sustainable events don't need technology, but attitude
Sticking is not the simpler solution.
It is the better one.
Because it reduces.
Because it connects.
Because it makes responsibility visible.
And because sustainability often begins exactly where we start thinking things simpler again.
